About Me

Don't Rely on Only Friends to Keep Your Salon Afloat

When I decided to open my own salon and spa, I had so many friends excited to try my services that I didn't think I needed to invest in marketing. Those friends did come in frequently, but their business turned out to just not be enough to keep my bills paid. I then remembered that before I began as a hairdresser, I drove many miles to see my favorite hair-stylist that I loved. That made me realize that I needed to advertise not just locally, but throughout the entire region. I drove an hour to my favorite hair-stylist, so why wouldn't my customers? I held a great "new customer discount", and soon those new customers from neighboring cities became regular customers once they realized how much they loved my technique. I created this blog to help other struggling business owners. I hope you can learn from my experiences!


Don't Rely on Only Friends to Keep Your Salon Afloat

How Inflatable Advertisements Help Make A New Grand Opening Succeed

by Denise Watkins

Opening up a new business can be an exciting and unforgettable experience but needs to be done correctly to ensure success. For example, it is essential to nail the grand opening and make sure that people remember what happens during one. Thankfully, inflatable ads can help provide a business with the attention that they need.

Why Grand Openings Matter

A grand opening may seem a bit excessive to some companies, but they serve a fundamental goal. In essence, they let the public know that a company is new and creates unique and engaging situations that draw in potential buyers. In a sense, they are a lot like a coming of age party — they give everybody in a town the chance to see what a business represents and whether it is right for them. 

And if a company doesn't get their grand opening right, they may fall behind because they fail to capture the area's attention. As a result, it is essential to utilize whatever methods are available to help a grand opening become a big hit. And there are many types of advertisements and tools that a company can use in this unique and challenging situation.

Why Inflatable Ads Are Wise

Inflatable advertisements for a grand opening are potent ways to make a statement when opening up a new business. They let the world know that a new company is in operation and captures potential buyers' eyes quickly and efficiently. Just as importantly, these ads can be tweaked and changed to suit a company's needs, such as by using their logo and other concepts to stand out.

And these ads are more diverse than they may seem on the surface. For example, a dancing inflatable advertisement will immediately draw attention to a company and intrigue potential buyers. However, other ads may be inflatable and floatable, meaning that they can fly high above a company and create an even more intriguing facade for people who are shopping that day. 

Even better, these types of ads can be leased or temporarily rented to provide a business with an inexpensive way of standing out during their grand opening. However, companies may also want to tweak them up to make them universal for all types of events. Doing so is an excellent idea because it allows businesses to buy and use these ads whenever they want, even long after their grand opening is just a pleasant memory.

Talk to an inflatables supplier for more information